Write Multiple Headlines:
Professional bloggers and editors recommend that we should try to create at least 15 headlines for each article and try to select the best ones that are regarding the theme of our article. These headlines are also helpful to you to brainstorm the best ideas to generate the best content for your article. Anyhow, the numbers of headlines in your article are not specified. It means that you can add any number of headlines in your article regarding the requirements of your article.
Incorporate Specific Numbers:
While incorporating headlines in your article, it is necessary for you to add numbers before these headlines. For example, if you are going to discuss the top 10 facts about any topic in your article, you should clearly write numbers 1, 2, 3 and so on before each heading. This numbering will provide specific design and look to the readers. In a similar way, you should also try to add numbering in the main headline of your article. This will also appeal the readers to read your article. According to Hubspot, if you add numbers in the heading of your article, you will get 20% more chances to click on the article.
Use Parentheses or Brackets:
Another compelling way to create an engaging headline for your website is to add parentheses or brackets in your headline. According to research, they have taken an overview of 3.3 million links. After taking an overview of these links, they have concluded that websites which are using parentheses or brackets in the headlines of their websites are performing 38% better than the websites which are not using these parentheses and brackets in the headlines of their websites. The use of parentheses and brackets also decrease the bounce rate of the website and it is also boosting up the credibility of a website.
Use Hyphens and Colons:
Along with brackets and parentheses, hyphens and colons are also helpful for the website owners to increase the visibility of their websites. It means that these hyphens and colons encourage the readers to click on your links. The best formula to use hyphens and colons in the headline is to use these hyphens and colons first of all in the headlines and after that, you should try to add compelling title in your headline. This kind of headline will also increase the CTR of your website.
Consider Using Questions:
Another interesting way to increase the CTR of your website is to add a question in the headline like “are you looking for cheap dissertation writing services?” The people who are intrigued to know the answer to this question will try to click on this question and they try to get the answer to this question. While adding question in the headline, you should not add such question which has an answer in ‘Yes’ or ‘No’. It means that you should try to add such question which is thought-provoking for the readers. This kind of question will create curiosity among the readers and encourage them to click on the article.
Look For SEO Keywords:
It is also a fact that headlines of your article also play a vital role in boosting up the SEO of your article. It means that in the main headline of your article, you should try to include a focused keyword of your article. Its reason is that people search for keywords on the search engines. If you are adding the more relevant keyword in the headline of your article, it means that you are allowing the search engines to crawl your website against this keyword. As a result, you will get plenty of free traffic for your website.
